These companies also put those used car prices online, where you can find dealer retail prices, private-party prices and trade-in prices on almost any used car. Today, there are many such guides, including the Black Book, NADA Price Guide and others. Kelley Blue Book (KBB) has been providing new and used-car valuation expertise for more than 90 years. Blue Book ® Value: Often referred to as the “book value,” this phrase usually refers to Kelley Blue Book (KBB).The agreed upon trade-in value is the same as the vehicle’s wholesale price. It’s usually less than you may be able to sell the vehicle for on the open used-car market through a private sale, which is when you sell the vehicle to an individual rather than a dealer. Trade-in Value: Also known as trade-in price, this is the amount of money a dealer offers you for your used car or truck.Every dollar you pay the dealership above the wholesale price for the used or pre-owned vehicle is profit. If the dealership sells the vehicle for less than the wholesale price, it loses money on the deal.
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